Thankfully, I married a man that does not seem to flinch at 1000’s of flyers laid out in strips over every available flat surface in our flat. Thank god Rymans sell vintage ink stamps with tweezers and teeny-weeny rubber letters! A recent printing disaster turned into a stupid but inspiring venture when the contrast on my iMac seemingly suggested that the online proof that I was sent ‘looked fine’!I therefore clicked ‘approved’ and received 5000 crap leaflets with a visibly missing title.This is the sorry tale of what happened next.
Can I get away with such a dismal blunder and palm it off as an act of intention? I know,I’ll buy a paper shape cutter and punch out the mistake so there’s a hole in it, that way you won’t be able to see the title at all! Yes, it all makes sense!I can get away with that,I’m an artist!The punch weighs a ton and is impossible to use on thick card. Hands and feet are covered in blisters an hour later when I lose the will to live because it actually hurts using the shape cutter.Therefore I try to use it with my feet and a tea towel instead.Excellent idea.
A tap at the door later, the downstairs neighbor is complaining of strange continuous thudding on floor,Are we having building work done she was unaware of?.My eye starts twitching a bit. I pack up and sulk.Then annoyed I go out and hand out a few flyers and leave them in unsuspecting cafes. Then sulk again.Then complain some more, feel sorry for myself and eat Double Deckers and mint Feast ice creams.
I know,I’ll put the flyers in my printer and hand feed them one by one so the paper doesn’t get jammed.The paper jams anyway.The resulting ink sits on top of the glossy flyer and stares at me, taunting me with its wetness and laughing,’By the time you have completed this inane and pointless venture you’ll have no time left to hand them out’.I redesign the leaflet and research another print company and at the last minute, with my pointer hovering over the order now button, relented in fear of making the same mistake again.Heres a thought,Maybe its possible to photocopy the title on?.Yes, this was possible,but only if I fancied spending another hundred quid.A rubber stamp with the words ‘Crosspollination’on it from Vista-Print for another ten quid should do it.However,I failed to wait the 3 to 5 days until it arrived.
I found myself in Rymans on the same day and spent a further eighteen pounds on another rubber stamp.I go home and nearly wept with joy as this fast drying ink and awesome and forgotten plastic font god stamped painlessly and at great speed 4,200 to go!Oh and all it looks a bit kooki and weird now with letters all crooked and skoo so that has to be good!
Lesson learned,Appearances are deceptive and never trust a soft-proof.
Filed under: articles only, everything , business, chichester, design, everything, flyer, joanne webb, logo, order, printers
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